Flipkart Price & Seller Intelligence Case Study | Actowiz Solutions
Client Overview Flipkart is one of India’s largest e-commerce marketplaces, hosting millions of SKUs across categories such as electronics, fashion, home, and FMCG. With thousands of sellers competing on the same SKUs, pricing dynamics change frequently, impacting buy-box visibility, conversions, and seller performance. To maintain pricing accuracy and gain visibility into seller behavior at scale, Flipkart required a robust marketplace price and seller intelligence solution. Industry & Geography Industry: E-commerce / Marketplace Geography: India (Pan-India coverage) Business Challenges Highly Dynamic Pricing Environment Prices changed multiple times a day across sellers, making manual tracking ineffective. Limited Seller-Level Visibility Understanding which sellers were discounting aggressively or violating pricing norms was difficult at scale. SKU Overlap & Competition Multiple sellers listed identical SKUs with varying prices, shipping fees, and offers. Delayed Compet...